Half your guests already wear a health computer: Apple Watch, Garmin, WHOOP, Oura. SOMA turns that signal, with their consent, into perfectly timed treatments, menus and moments. They feel understood. You see it in revenue.
Your pre-arrival offer goes to everyone, so it lands with no one. Blanket blasts convert in single digits because they cannot know who needs what, or when.
The magic of your property lives in your best host's memory. It walks out the door on their day off, and it was never written down.
Your guest knows last night's sleep to the minute, then meets a breakfast, a schedule and a spa menu built for the average guest. At your prices, average is an insult.
A guest whose recovery score is low after a red-eye receives a recovery treatment offer at 8 a.m., not a generic pre-arrival email. Biometric timing converts where blanket offers don't. Every accepted offer is attributed and reported, so the impact shows up where you measure it: TRevPAR and ancillary spend per guest. You pay a share only on revenue SOMA generates.
Suggestions flow into the tools your team already lives in: WhatsApp, your spa software, your PMS notes. A simple green-amber cue and the next right gesture for each guest. No medical data, ever.
SOMA remembers what actually restored each guest: the treatment, the room, the rhythm. Every return stay begins where the last one ended. A profile that lives with your property is a loyalty advantage no aggregator can copy.
One link in your pre-arrival flow. The guest approves sharing in a single tap, on any device, any brand.
A one-glance morning view translates overnight data into suggested gestures: a later checkout to offer, a treatment to propose, a menu to adapt.
Perfectly timed offers reach the guest through the channels you already use. Every accepted offer is attributed, measured and reported.
The guest connects once from your pre-arrival flow and then simply receives better hospitality, in the channel they already use. Consent is explicit and revocable in one tap.
Every message is sent in your property's name and tone. SOMA supplies the timing and the suggestion; your team stays the host.
This is the same logic SOMA runs every morning, tuned to your property's own services, menus and prices.
One integration on our side, zero on yours. Guests without a device? An optional loaner-ring program covers them.
Every guest arrives with a rhythm. The best stays keep it.
Illustrative model based on published hospitality upsell benchmarks and stated assumptions, not results from a live deployment. We would rather show you honest arithmetic today and your own numbers ninety days from now.
"Every week I watch guests trying to hold on to their routine: the swim, the sleep, the food. The host who solves that quietly wins. That's why we signed on as a founding property."
Tomer · Blue Mare, Lindos
"We joined the founding pilot because the idea is obvious the second you hear it: guests arrive with the data, and we've been hosting blind."
Dan · Double U, Evia
Explicit consent, on the guest's terms. Data is minimised, never sold, never shared, and deleted on request. Your staff see gentle guidance, never raw medical numbers. Built for GDPR's strictest category from day one, because trust is the only currency that matters at your level.
I've spent my career in product, as a product manager and creative studio founder, and my summers helping run my family's holiday villa in Greece. As a long-distance swimmer, every time I traveled, my own routine broke. And hosting guests at the villa, I noticed something: almost every "special request", the early breakfast, the quiet room, the late training slot, was really the same request. Help me keep my rhythm while I'm away from home.
SOMA is the answer I wished I had, as a guest and as a host.
Founding-cohort pilots are free for ninety days. Commercial pricing after that is a modest base subscription plus a share of the upsell revenue SOMA generates and attributes. If we do not create revenue, we do not earn.
Under a week, and none of it is an IT project. We add one link to your pre-arrival flow and connect to the tools you already use. No hardware, no new dashboard for your team.
Apple Watch, Garmin, WHOOP, Oura, Samsung and most others, through one device-agnostic integration. Guests without a wearable can be covered by an optional loaner-ring program.
No app, no portal, no password. One consent tap before arrival, then better hospitality in the channel they already use, sent in your property's name and tone. They can disconnect at any moment.
Biometric data is the strictest category under GDPR and we treat it that way: explicit, revocable consent; data minimisation; nothing sold or shared; deletion on request. Your staff never see raw medical numbers, only gentle service cues.
About twenty minutes of it. Suggestions arrive as plain-language cues inside tools they already know. The craft of hosting stays with your people; SOMA only sharpens the timing.
A ninety-day pilot. No integration burden. Your numbers, honestly measured.
A small number of places remain for the 2026 cohort.
